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Consistent with the mission of NC State to promote an integrated approach to problem solving that transforms lives and provides leadership for social, economic, and technological development across North Carolina and around the world, research by scholars affiliated with Innovation and Entrepreneurship aims to address practical, as well as theory-driven, questions with real-world impact.


  •  We capture data from students, and student interactions, with local ventures and make these data accessible to NC State researchers.
  • We bring together researchers who have overlapping interests who can envision and start research projects. 
  • We advocate for, and enhance, accessibility, diversity, equity, and inclusion in both research and practice for stakeholders in the area of entrepreneurship. 

Research and Grants

Peer Reviewed Journal Articles

Billingsley, J., Pollack, J. M., Michaelis, T. L., Tracy, E. M., Barber, D. III., Beorchia, A., Carr, J. C., Gonzalez, G., Harris, M. L., Morrow, G., Phillips, D., Rutherford, M.W., and Sheats, L. (Forthcoming). Exploring Objective Versus Subjective Social Ties Using Entrepreneurs’ Gmail Data. Journal of Business Venturing Insights.  

Carr, J. C., Marshall, D., Michaelis, T. L., Pollack, J. M., and Sheats, L. (2023). The Role of Work-To-Venture Conflict on Hybrid Entrepreneurs’ Transition Into Entrepreneurship. Journal of Small Business Management, 61 (5), 2302-2325.

Cho, H. J., Jin, B. E., and Shin, D. C. (2023). Do Contingencies Matter Between Organizational Capabilities and SME Export Performance?. Review of International Business and Strategy, 33(4), 605-626.

Hwang, C., Jin, B., Song, L., and Feng, J. (2023). Factors Influencing Older Adults’ Intention to Use Virtual Fitting Room Technology During the COVID-19 pandemic. Journal of Fashion Marketing and Management: An International Journal, (ahead-of-print).

Kim, N. L., and Jin, B. E. (2023). Does Beauty Encourage Sharing? Exploring the Role of Physical Attractiveness and Racial Similarity in Collaborative Fashion Consumption. Journal of Business Research, 165, 114083.

Krukowski, K., Rutherford, M. W., and Pollack, J. M. (Forthcoming). Winning the Opportunity to Pitch: Piquing Startup Investors’ Interest by Sending the Right Signals in Executive Summaries. Business Horizons.

Nasution, R. A., Jeong, S. W., Jin, B. E., Chung, J. E., Yang, H., Nathan, R. J., and Arnita, D. (2023). Acculturation, Religiosity, and Willingness to Accept Korean Products Among Muslim Consumers: An Exploratory Study. Journal of Islamic Marketing.

Ooms, F., Annen, J., Panda, R., Meunier, P., Tshibanda, J. F., Laureys, S., Pollack, J. M., Surlemont, B. (Forthcoming) Advancing (neuro) Entrepreneurship Cognition Research Through Resting-State fMRI: A Methodological Brief. Entrepreneurship Theory and Practice.

Simmons, S. A., Carr, J. C., Hsu, D., and Craig, S. B. (2023). Intention to Reengage in Entrepreneurship: Performance Feedback, Sensation Seeking and Workaholism. Journal of Business Research, 165, 114042.

Stanko, M. A., and Rindfleisch, A. (2023). Digital Manufacturing and Innovation. Journal of Product Innovation Management, 40(4), 407-432.

Suarez, A., Ford, E., Venditti, R., Kelley, S., Saloni, D., and Gonzalez, R. (2023). Is Sugarcane-Based Polyethylene a Good Alternative to Fight Climate Change?. Journal of Cleaner Production, 395, 136432.

Zagenczyk, T. J., and Powell, E. E. 2023. Social Networks and Citizenship Behavior: The Mediating Effect of Organizational Identification. Human Resource Management, 62(4), 461-475.

Hernández-Ortega, B. I., Stanko, M. A., Rishika, R., Molina-Castillo, F. J., and Franco, J. (2022). Brand-Generated Social Media Content and Its Differential Impact on Loyalty Program Members. Journal of the Academy of Marketing Science, 50(5), 1071-1090.

Kim, G., Jin, B., and Shin, D. C. (2022). Virtual Reality as a Promotion Tool for Small Independent Stores. Journal of Retailing and Consumer Services, 64, 102822.

Molina-Castillo, F. J., Stanko, M. A., Islam, N., and De Reuver, M. (2022). The Impact of Technological Turbulence on SMEs Business Model Innovation Performance: The Contingent Role of Entry Order. IEEE Transactions on Engineering Management.

Stanko, M. A., and Allen, B. J. (2022). Disentangling the Collective Motivations for User Innovation in a 3D Printing Community. Technovation, 111, 102387.

Suarez, A., Ford, E., Venditti, R., Kelley, S., Saloni, D., and Gonzalez, R. (2022). Rethinking the Use of Bio-Based Plastics to Accelerate the Decarbonization of our Society. Resources, Conservation and Recycling, 186, 106593

Carr, J. C., Vardaman, J. M., Marler, L. E., McLarty, B. D., and Blettner, D. (2021). Psychological Antecedents of Decision Comprehensiveness and Their Relationship to Decision Quality and Performance in Family Firms: An Upper Echelons Perspective. Family Business Review, 34(1), 33-47.

Charpin, R., Powell, E. E., and Roth, A. V. 2021. The Influence of a Host National Strategy on Strategic Supply Chain Partner Engagement: Qualitative Evidence from China. Journal of Operations Management, 67(3), 329-359.

Jin, B., Kim, G., Moore, M., and Rothenberg, L. (2021). Consumer Store Experience Through Virtual Reality: Its Effect on Emotional States and Perceived Store Attractiveness. Fashion and Textiles, 8, 1-21.

Pollack, J. M., Garcia, R., Michaelis, T. L., Hanson, S., Carr, J. C., and Sheats, L. (2021). Pursuing B Corp Certification: Exploring Firms’ Entrepreneurial Orientation and Prosocial Motivation. Academy of Management Discoveries, 7(2), 284-316.

Zambrano, F., Marquez, R., Jameel, H., Venditti, R., and Gonzalez, R. (2021). Upcycling Strategies for Old Corrugated Containerboard to Attain High-Performance Tissue Paper: A Viable Answer to the Packaging Waste Generation Dilemma. Resources, Conservation and Recycling, 175, 105854.

Baker, T., and Powell, E. E. 2020. Founder Identity Theory, in Melissa Cardon, Michael Frese and Michael Gielnik (eds), The Psychology of Entrepreneurship: New Perspectives – 2nd Volume of The Psychology of Entrepreneurship, the Society for Industrial and Organizational Psychology (SIOP) Frontiers Series. New York, NY: Psychology Press.

Baker, T., and Powell, E. E. 2020. Prosocial Ventures: Meaning Well and Thinking Good Thoughts are Nice, but Not Enough. Rutgers Business Review, 5(2), 145-152.

Burnette, J. L., Pollack, J. M., Forsyth, R. B., Hoyt, C. L.,Babij, A. D.,Thomas, F. N., and Coy, A. (2020). A Growth Mindset Intervention: Enhancing Students’ Entrepreneurial Self-Efficacy and Career Development. Entrepreneurship Theory and Practice, 44(5), 878-908.  

Giones, F., Brem, A., Pollack, J. M., Michaelis, T. L., Klyver, K., and Brinckmann, J. (2020). Revising Entrepreneurial Action in Response to Exogenous Shocks: Considering the COVID-19 Global Pandemic. Journal of Business Venturing Insights, 14, e00186.   

Hernandez, E., and Kulchina, E. (2020). Immigrants and Foreign Firm Performance. Organization Science, 31(4), 797-820.

Kulchina, E., and Oxley, J. (2020). Relational Contracts and Managerial Delegation: Evidence from Foreign Entrepreneurs in Russia. Organization Science, 31(3), 628-648.

Michaelis, T. L., Pollack, J. M., Mulvey, P., Ritter, B., and Carr, J. C. (2020). Gender Bias and Venture Funding: Discussing Bias in the Entrepreneurship Classroom. Entrepreneurship Education and Pedagogy, 3(2), 154-181.  

Ring, J. K., Carr, J. C., Michaelis, T. L., and Pollack, J. M. (2020). Knowledge Acquisition Frequency and Business Model Adaptation in Nascent Firms. Journal of Management Inquiry, 33(2), 120-139. 

Salgado, S., Hemonnet-Goujot, A., Henard, D. H., and De Barnier, V. (2020). The Dynamics of Innovation Contest Experience: An Integrated Framework from the Customer’s Perspective. Journal of Business Research, 117, 29-43.

Stanko, M. A. (2020). Building an Understanding of How Winning Products Emerge When Open and Proprietary Products Coexist: Evidence from the RepRap community. Creativity and Innovation Management, 29(3), 398-412.

Zagenczyk, T. J., Powell, E. E., and Scott, K. L. 2020. How Exhausting!? Emotion Crossover in Organizational Social Networks. Journal of Management Studies, 57(8), 1589-1609.

Baker, T., and Powell, E. E. (2019). Entrepreneurship as a New Liberal Art. Small Business Economics, 52, 405-418.

Choi, Jong-in, Markham, S.K., (2019).  Creating a Corporate Entrepreneurial Ecosystem: The Case for Entrepreneurial Education in the RTP, USA. Journal of Open Innovation: Technology, Market, and Complexity, 4.

Pollack, J. M., Carr, J. C., Michaelis, T. L., and Marshall, D. R. (2019). Entrepreneurs’ Self-Efficacy and Persistence Change: A Longitudinal Exploration. Journal of Business Venturing Insights, 12, e00143

Michaelis, T.L., Markham, S.K. (2017). Innovation Training. Research Technology Management, March-April Vol 60, No. 2.

Anderson, A., Adkins, M., Antonisse, M., Bradford, P., Bradley, J., Burek, S., Gulur, S., Kowal, T., Kumtha, N., Markham, S., McAllister, C., Mobel, C., Tunnicliffe, M., and Sekar, A., (2016). New Product Development Professional Certification. Product Development and Management Association. Chicago, Il.

Lee H. and Markham, S.K. (2016). PDMA Comparative Performance Assessment Study (CPAS): Methods and Future Research Directions. Journal of Product Innovation Management, 33:3-19.

Markham, S.K., Kowolenko, M. and Michaelis, T., (2015). Unstructured Text Analytics to Support New Product Development Decisions. Research Technology Management, March-April 2015, pg. 30-38.

Markham, S.K., and Lee, H.J. (2015). Marriage and Family Therapy in NPD Teams Effects of We-ness on Knowledge Sharing and Product Performance. Journal of Product Innovation Management. Vol.31, No.6, pg.1291-1311.

Markham, S.K. and Mugge, P.C., (2015). Traversing the Valley of Death: A practical Guide for Corporate Innovation Leaders. Innovation Press, Raleigh, NC.

Markham, S.K. (2013). The Impact of Front-End Activities on Product Performance. Journal of Product Innovation Management. Vol. 30, No. S1 pg. 77-92.

Markham, S.K., and Lee, H.J (2013). Integrating Front-End of Innovation and Formal NPD Processes. Research Technology Management. Vol. 56, No. 4, pg. 37-44.

Markham, S.K., and Lee, H.J. (2013). Product Development and Management Association’s 2012 Comparative Practices Assessment Study. Journal of Product Innovation Management. Vol. 30, No. 3, pg. 408-429.

Castellion, G. and Markham, S.K. (2012). Perspective: New Product Failure Rates: Influence of Argumentum ad Populum and Self-Interest. Journal Product Innovation Management, Vol. 30, No. 5, pg. 976-979.

Markham, S.K. and Holmann, T. (2012). The Difference between Goods and Services Development: A PDMA CPAS Research Study. PDMA Handbook of Product Development, 3rd Edition. Kenneth Khan and Steve Uban (Eds). Wiley and Sons, New York, NY.

Mugge, P. and Markham, S.K. (2012). An Innovation Management Framework: Competencies and Dimensions. PDMA Handbook of Product Development, 3rd Edition. Kenneth Khan and Steve Uban (Eds). Wiley and Sons, New York, NY.

Markham, S.K., Aiman-Smith, L., Ward, S.J. and Kingon, A.I. (2010). The Valley of Death as Context for Role Theory in Innovation, Journal of Product Innovation Management, Vol. 27, No. 3, p.402-417.

Markham, S.K., Kingon, A.I., Lewis, R.J., and Zapata III, M. (2002). The University’s Role in Creating Radically New Products, International Journal of Technology Transfer and Commercialization, Vol. 1, Nos. 1/2, pp.163-172, Summer 2002.

Markham, S.K. (2002). Product Champions: Crossing the Valley of Death. In PDMA New Product Development Toolbook, Paul Belliveau, Abbie Griffin, Stephen Somermeyer. Eds. John Wiley & Sons, New York, NY.

Markham, S. K. (2002). Moving Technology From Lab to Market. Research Technology Management, Vol. 45, No. 6, November-December, pp 31-42.

Markham, S.K. and Aiman-Smith, L.A. (2001). Product Champions: Truths, Myths and Management. Research Technology Management, Vol. 44, No. 3, pp 44-55.

Markham, S.K., Baumer, D.L., Aiman-Smith, L., Kingon, A.I. and Zapata, M. III. (2000). An Algorithm for High Technology Engineering and Management Education. Journal of Engineering Education, April 2000, pg. 209-218.

Markham, S.K. (2000). Championing and Antagonism as Forms of Political Behavior. Organization Science, Vol. 11, No. 4, 429-447.

Kingon, A. I., Markham, S. K., and Zapata, M. (1999). Technology, Education, and Commercialization: Development of New Concepts in Integrated Education. Final Report to the National Science Foundation for Project EEC-9528410.

Markham, S.K. and Griffin, A. (1998). The Breakfast of Champions: Associations between Champions and Product Development Environments, Practices, and Performance. Journal of Product Innovation Management, Vol, 15, No 5.

Markham, S.K. (1998). A Longitudinal Examination of How Champions Influence Others to Support Their Projects. Journal of Product Innovation Management, Vol, 15, No 6.

Holahan, P. and Markham, S.K. (1995). Managing Multifunctional New Product Development Teams. PDMA Handbook of New Product Development. John Wiley and Sons, Inc. (Ed.) M. Rosenau. 1995.

Kingon, A.I., Markham, S.K., Jeck, J. Dickson, G., Baumer, D., and Zapata, M. (1995). The TEC program: Experience in Preparing Scientists and Engineers for Entrepreneurship. Transfer of Knowledge: Academia, Technology, Industry. Pejovnik, S. and Komac, M. (Eds.).

Markham, S.K. and Holahan, P. (1995). Politics in Product Development. PDMA Handbook of New Product Development. John Wiley and Sons, Inc. (Ed.) M. Rosenau.

Markham, S.K. (1991). Champions and Antagonists: Relationships with R and D Characteristics and Management. Journal of Engineering and Technology Management, Vol. 8, Nos. 3&4, December, 1991, pp. 217-242.


Aspen Network of Development Entrepreneurs and Canada`s International Development Research Centre Grant (Liz Tracy, Garima Sharma, Carla Bustamante, & Jeff Pollack). Exploring Gendered Language on Entrepreneurial Accelerator Application Announcements (28,500)

Ewing Marion Kauffman Foundation Grant. Social network embeddedness and engagement (Jeff Pollack, Tim Michaelis, & Jon Carr), $440,594

Ford Foundation Grant. Exploring the systemic impact of investing in women- and people of color-owned businesses (Jessica Thomas, Jeff Pollack, Liz Tracy, & Ryan Honeyman), ($75,000)

Innovation Growth Lab Grant with Kauffman Foundation & Nesta. Mindsets matter: A RCT approach to test if a growth mindset intervention can be leveraged to foster interest and diversity in entrepreneurship (Jeff Pollack & Jeni Burnette), $51,000

Requests for Proposals (RFPs) and Seed Grants

Each year, NC State Innovation and Entrepreneurship awards multiple small (~$2,500) seed grants to encourage and facilitate entrepreneurship-focused research. For more information, contact Jeff Pollack (

2023-2024 Award Cycle Details

Spring Deadline for Submission: March 31, 2024
Spring Notification of Awards: April 15, 2024

Off cycle submissions are allowed and will be reviewed on a rolling basis.

Learn more about seed grants from NC State Innovation and Entrepreneurship

Research Faculty in Entrepreneurship

We recognize that many of society’s toughest problems can only be solved through powerful multi-disciplinary partnerships and an entrepreneurial approach.

Reach out to our active researchers and start collaborating.

Jon Carr

Jenkins Distinguished Professor of Entrepreneurship, Department of Management Innovation and Entrepreneurship

Elena Kulchina

Associate Professor of Strategic Management, Department of Management Innovation and Entrepreneurship

Stephen Markham

Goodnight Distinguished University Professor of Innovation and Entrepreneurship, Executive Director NC State Innovation and Entrepreneurship

Jeffrey Pollack

Lynn T. Clark II Distinguished Professor of Entrepreneurship, Department of Management Innovation and Entrepreneurship

Erin Powell

Associate Professor of Entrepreneurship, Department of Management, Innovation and Entrepreneurship